Generate demand for your B2B business
We create high-converting virtual events and run them for you.
Online events are harder to run than in-person events. Most of the time the webcams remain switched off and you get no results.
Let us do all the work to apply our repeatable and measurable virtual events system to your business. You simply focus on being the host.
"Previously, we simply hosted our Online Events on Zoom. But now our guests can really network in our MixUp Event, just like during an on-site event."
Dr. Thomas Heber
Composites United e.V.
Managing Director CU Leichtbau-Forschung gGmbH
"The praise of our attendees was the confirmation for our decision to use MixUp. Having attendee invitations, exhibitor booth management and live moderation in one tool made my job much easier."
Elisa Bader
Fraunhofer Institute for Machine Tools and Forming Technology
"I was positively surprised by the amount of colleagues, which met for the first time in our virtual event. Our teams from all continents were able to connect, which would not have been possible during the pandemic."
Stefan Fallabeck
Voith Paper
How the MixUp Event System works
Virtual events are especially powerful when you organize an event many times. The setup cost is the same, whether you run the event once or one hundred times.
Also, at any time, only 10% of your potential clients are ready to buy.
Virtual events offer solutions for leads at any stage.
It becomes even more powerful with the right virtual event software. Our custom software captures qualifying data from all attendees.
So you know who the best leads are.
More than 50.000 enchanted attendees...
...visiting countless events from all kinds of industries.
All with the goal to offer their attendees an unforgettable event they wont stop talking about.
Whether you host weekly workshops, monthly meetups, quaterly conferences or that one epic exhibition.
Why your Online Events always feel like meetings that run too long
Non-interactive and boring
Livestreams or video calls only allow you to listen passively and offer only the option to listen passively. Therefore they feel drawn-out and boring.
No connection
Meeting new people and catching up with old partners are the main reasons to attend an event - but this does not work in a live stream.
Complicated setup
Complex software solutions are difficult to use for attendees and take a lot of time for event organizers to set up.
Result
Even though Online events take a lot of work to host, they feel boring and uninspiring. Attendees cannot form new connections and the willingness to participate, in what are essentially too long online meetings, declines.
Do you want to learn how to fix this?
The MixUp Event System helps you especially, when...
Leads
...you want pre-qualified leads to reach out to you.
Community
...you want to turn your audience into a community.
Personal Brand
...you want to be a leading authority in your industry.
Why our clients choose MixUp?
Support from an expert Team
Online Event
MixUp Event System
The Right Software
Online Event
MixUp Event System
Compounding growth
Online Event
MixUp Event System
This is how you can work with us
Step 1
Complete the questionnaire – Provide us with some details about your company.
Step 2
If your application is promising, one of our team members will conduct a short potential analysis with you.
Step 3
Based on the analysis, our experts will create a personal strategy together with you.
What happens in the strategy session?
In our free Strategy Session, one of our professionals will work out your strategy with you. We will even create a first draft for your event world and demonstrate how the MixUp Event Pyramid can be applied to your business to generate leads, create a community, and build your personal brand.
Next steps in the Production Process
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1 Onboarding and Training
During the onboarding phase, we get to know you and your goals.
We apply the strategy we created together and teach you and your team how to make your brand shine during your events.
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2 Done-for-you setup
Next, our professional event managers will set everything up for your events to generate measurable results.
We even connect our system to any CRMs or workflows you already have.
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3 Running your events
During every event, our team of moderators and technical support assistants run the show for you behind the scenes.
This way you can focus all your attention on being the host.
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4 Track, review, and repeat
We track everything about the event, repurpose recordings into videos, and review the game plan so every event is used to improve the next.
This is how the MixUp event system maximizes its true potential over several iterations.
The MixUp Founder
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Oliver Eberlei
Founder & Managing Director
Oliver the founder and mastermind behind developing MixUp. He combines experience from the games and the event industry. From the first prototype up to today's version of MixUp he always follows the vision to use games as a way create a joyful experience for online interactions.
When all events suddenly had to take place online in 2020, he quickly realized that online events are not just a substitute for on-site events, but can develop their very own style. But many online events lack what makes a live event special: real encounters.
That's why he founded MixUp at the beginning of 2021 to use his decades of expertise as a game developer to develop a tool for online events to make them feel like they do in the real world.
Where is the MixUp team from?
Our headquaters are right in the city center of Düsseldorf, Germany. But our team is at home all over the world. Our online-interaction experience is also fueled by our own experience as a remote team.
- Digital Expo
- Exhibitor Tools
- Interactive Floor
- User Matchmaking
- Livestreaming
- Keynotes
- Trade Fair
- Conferences
- B2C Marketplace
- Fan Convention
- Meetups